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Archive for July, 2009

Alternative Fuel Sources

Thursday, July 30th, 2009

It is a well-known fact that eventually we will not be able to rely on oil to fuel our world any longer. The world must eventually find an alternative fuel source, and sooner rather than later. Burning fossil fuels pollutes the air, depletes a dying source, and the process of finding and collecting the oil to begin with involves a tremendous amount of money, manpower, and devastation to the natural world.

As a people we have been taking small but important steps to replacing fuel as our energy source. Hybrid cars rely only partially on fuel, tapping into electricity as a source of power instead. Windmills that have popped up all over the world are attempting to harvest wind power, and solar panels on homes are a great way to trap energy from the sun. But will this power be enough? Electricity works well when used in conjunction with another source; it cannot be immediately replenished when it runs out and instead must take a charge for several hours. Wind and solar power are great—as long as the wind is blowing and the sun is shining, which we can’t control any more than we can control, well, the weather. As it currently stands, we have been unable to tap into a fuel source that is as quick-to-work and long-lasting as oil.

However, a few little-known candidates for alternative fuel sources have popped up. One idea that has the science industry excited and the tree-huggers nervous it new technology that claims it can add up to 50 years of life to our depleted oil source. Advanced nanoreporters have been developed, which can be transmitted into the ground to let oil companies know when oil has been hit. This means more oil at a faster rate, which gives us a bit more time to locate a new energy source, but also means more digging and more pollution.

As the United States’ “most widely used alternative fuel source,” propane is another consideration to replace oil. Propane is cleaner than oil, reducing pollution, and can add on an additional four or five gallons per mile when used for driving. However, propane is incredibly expensive, and there is that whole potential blowing-up thing.

One of the strangest but coolest innovations we’ve heard of recently here at Five Point Capital is the use of chicken feathers to store hydrogen as an alternative fuel source. It seems that when heated to the appropriate temperature, chicken feathers become a sort of hydrogen-storing filter, with the feathers insulating a phenomenal amount of hydrogen for their size. While animal-rights activist may be against the idea of killing chickens for a fuel source, millions of chickens are killed each year for food, so using their feathers for fuel may actually be less wasteful than it may seem.

While the Earth is still pretty dependent on oil, recently technological innovations combined with our determination as a people to save our planet make us here at 5 Point Capital hopeful. From propane to wind power to chicken feathers, the possibilities seem endless even if not particularly practical. Our personal favorite to win the Best Alternative Fuel Source award is water power. We hear that those tides are pretty regular and incredibly powerful, and any middle school science fair participant can tell you that harvesting the energy from moving water is not very difficult, so hopefully our expanding oceans will one day help to fuel the planet.

Facebook Privacy Scam

Tuesday, July 28th, 2009

Facebook cannot seem to get its privacy issues under control. As soon as one is resolved, something else pops up to make users reconsider what they put on their profiles. The latest issue comes from Facebook Ads. Instead of showing a consistent photo next to the ads that appear in the margins and sidebars of the Facebook window, Facebook instead shows the profile photo from someone on your friends list, so it appears as if that person is endorsing the product or service, or has sent you the link to the ad themselves. This article details one user who signed on to his Facebook account only to see a picture of his wife next to a “Hot Singles are Waiting for You!” ad. Needless to say, neither he nor his wife were pleased.

Most people do not want their face to appear next to a product, service, or slogan unless they have given Facebook specific permission to use their likeness. While the case of the man and his wife was an incident related to a third-party company that has since been removed from Facebook, the issue relates back to each Facebook user’s privacy controls. Instead of asking users for permission to take certain actions, Facebook has a longstanding and annoying habit of acting first and apologizing later. In order to protect your privacy, check your privacy settings on a regularly basis to see if Facebook has decided to allow certain actions on your behalf without your knowledge.

The problem is that these privacy settings are hard to find and even harder to navigate. When this Red Tape article instructed us to disallow the Facebook Ad service by changing our privacy settings, we couldn’t figure out how to do so. We had to follow the article’s flow chart to update our privacy settings. The instructions are as follows:

“If you still want to change the privacy toggle and prevent your actions on Facebook from appearing in ads to other users, follow this click trail: Settings=>Privacy=>News Feed and Wall=>Facebook Ads. Then select ‘No one.’”

We here at Five Point Capital recommend regularly checking your Facebook Privacy Settings to see what applications you may be unintentionally allowing to access your Facebook profile information. It seems like it will only be a matter of time before this Facebook scam becomes a major problem for Facebook executives. Privacy is something no one wants to compromise on, and if people do not feel safe using Facebook, the executives can kiss their empire goodbye.

Fast Food Shift

Thursday, July 23rd, 2009

We here at Five Point Capital have a noticed a big shift in the world of low-priced food. When it came to fast food, companies like Pizza Hut and McDonalds were reliably cheap and simple—pizza at Pizza Hut, burgers and fries at McDonald’s, tacos at Taco Bell. However, in the last year or so it seems that these fast food restaurants have been trying to reinvent themselves as higher-class and fancier than they used to be known, possibly as an answer to the downturn of the economy; people cannot afford to go out for fancy, sit-down meals, so they may turn to their local fast food joint for alternatives.

About a year ago, Pizza Hut put out commercials that featured diners at a fancy restaurant eating classy pasta dishes. The chef then entered the dining area to inform the patrons that the pasta had actual been delivered from Pizza Hut. This commercial marked one of the first attempts of a fast food chain to offer high-class food at high-class standards, all at fast food prices and fast food convenience.

Since then, McDonald’s has reinvented itself completely in order to compete with Starbucks, by offering fancy coffees and lattes, billing the items as the “McCafé” menu. Starbucks, in turn, has turned at least one of their chain branches into what has been coined “BarBucks,” featuring wine and beer with live music.

Is this move of making the affordable, fast food world fancier counterintuitive? We here at 5 Point Capital don’t think so. We doubt that those who are scrimping and saving will be turned off by fancy coffees or hearty pasta dishes; rather it seems that those who cannot afford a fancy cocktail might turn to the more affordable Starbucks for a late-night gathering. Those who cannot afford a high-priced cappuccino at a local coffee bar may turn to McDonald’s for a lower-priced version of the same thing. Likewise, those who cannot afford to dine out at a fancy Italian bistro may instead choose to order pasta dishes from Pizza Hut at take-out prices. We think the idea is genius, but we hope that these companies do not lose sight of their roots, or choose to turn their backs on their original menus; where would we get out French fries from?!

TripAdvisor Scam

Friday, July 17th, 2009

TripAdvisor has long been a favorite website haunt of casual and expert travelers alike. The Boston-based website features not only hotel reviews, but also reviews of city attractions, such as the Hollywood Walk of Fame in Los Angeles, the Sears Tower in Chicago, Central Park in New York City, and Fenway Park in Boston, as well as lesser known stops, such as the Santa Monica Promenade and Boston’s Mike’s Pastries.

The website runs entirely off of user reviews. Users rank and rate their favorite and least favorite hotels and tourist attractions, so that others who visit the website can see not only a rating of the hotel (out of five stars), but also the ranking of the hotel among other hotels in the area, and user testimonials. Seems like a great idea, right?

Well it was a great idea, up until recently. TripAdvisor is now warning of scams by posting disclaimers on the review pages for certain hotels. These disclaimers state that the reviews for the hotel may not actually come from former guests of the hotel, but rather from the hotel staff or competitor’s staff. The Associated Press suggests that incredibly positive reviews which mention insignificant details or the only negative review on an otherwise positive page may not be authentic.

TripAdvisor representatives claim that disclaimers should not alarm users, and that they have been in place since 2006, despite the seemingly recent jump in their numbers. One TripAdvisor spokesperson was even quoted as saying that “The 23 million reviews and opinions are authentic and they’re unbiased and they’re from real users.”

So how can you tell if the review you are reading is real? Well the best thing you can do is to get as much information as possible and to use your common sense. Debbra Brouillette, of the Dallas Tropical Travel Examiner, posted some tips for perusing travel websites on Examiner.com. She suggests taking all the posted reviews into account, as every hotel or restaurant can have an off day; making sure to get second opinions on too-good-to-be-true hotels; noting the date of the review, as hotels usually renovate every few years; trying to contact the poster of a very good or very bad review to ask for more details; keeping in mind that your preferences and experiences will not be the same as everyone else’s; and reading between the lines.

Before making any travel plans, make sure you do your research. We here at Five Point Capital still think that TripAdvisor is a great resource for travelers, but it may not be the one-stop-shop it once was. As long as hotels and restaurants want to make money, hotel review scams will live on, so always try to get as much information as possible before making a decision. Happy travels!

Ways to Relax this Summer

Tuesday, July 14th, 2009

Even though summer is meant to be a time to relax, we here at Five Point Capital know that we can often fill our schedules with so many summertime plans that summer becomes our busiest time yet! Parties, barbeques, beach days, picnics, camping trips, fishing trips, and shuffling the kids to baseball games and camp can be overwhelming, so we would like to offer you a list of small things you can do to fill your summer with relaxation.

First, eat your meals outside. As long as the weather is warm and sunny, take advantage of it. This doesn’t mean you need to run out and buy patio furniture—even taking your cup of coffee and drinking it on the front steps can be relaxing and can help you to find time to get some fresh air. If you do have a place to eat meals outside, make sure to purchase some insect-repellent candles so as to enjoy your meal in peace.

Secondly, walk more. Again, you will find the fresh air and the warm weather invigorating, and it’s good for you. Walking also helps to remind us to slow down and smell the roses so to speak. Speeding down roadways on trains and in cars only adds to the rushed feeling of everyday life.

Eat more fruits and vegetables. Fruits and veggies that are in season during the summer months are often the tastiest, so now is the time to bulk up on the nutritious foods. When it is especially hot, cold fruits are a great way to cool down (tip: try throwing some grapes in the freezer for an extra-cold sweet treat). Fresh vegetables are so delicious that even your pickiest kids will love them! Try sweet corn on the cob or fresh asparagus on the grill when you barbeque. Shopping at your local farmer’s market means lower costs, guaranteed freshness, and supporting your neighborhood.

Finally, act like a kid! Eat freezer pops, run through sprinklers, ooh and ahh at fireworks, splash in pools, and build sandcastles. These activities can make you feel younger and help to remind you why you loved summer when you were young.

Summer is a great time to unwind, no matter how busy your schedule. Remember to take the time to enjoy the season and the weather in any way you can. We hope you have a great summer!

Twitter Scams

Friday, July 10th, 2009

In the wake of a new form of social media almost always follows someone trying to make some money off of unsuspecting victims. Scams via mail were popular in our parent’s day, and e-mail scams became prevalent was e-mail was introduced into the everyday citizen’s home. Nowadays Facebook scams, Google scams, and MySpace scams have taken their place, preying on users who are new to the world of social media.

The current economy does not help the situation either. People are desperate to make an extra dollar and to find a job, so when they hear that they need to join Facebook and Twitter in order to get up-to-date in the world of social media in order to find a job, it probably seems like a dream come true when within a few days of joining one of these sites, someone is promising to hire them or to help them make some money. That’s why we told them to sign up in the first place, right?

Now it seems that even Twitter is scamming its users into believing that they can make some fast money. The Better Business Bureau is now warning Twitter users that scams have popped up all over the popular social media site. Mashable.com cites EasyTweetProfits.com, Make-money-on-twitter.com, and TwitterProfitHouse.com as three of the main culprits in this rip-off scheme.

The LA Times claims that the scam works by promising to pay users money for their Twitter postings (short, sentence-long updates known as Tweets) if the user simply undergoes a training program, which he or she must pay for. The user pays for the training program, but then never profits from their future Tweets. The Consumerist details the process a bit further, saying that the scam sites often encourage Twitter users to purchase a training CD for only $1.95. The CD does only cost $1.95, but the user unknowingly signs up to pay $100 each month to use the program that the CD installs. The user is out $100 for every month he or she has the program installed, and never receives a penny in profit, even if he or she follows all of the rules from the training program.

The US News and World Report has published the following warnings for Twitter users, as suggested by the Better Business Bureau (BBB). Do not trust a Twitter-related job site if:
• The “job” is actually a money-making scheme and doesn’t provide actual employment.
• The work-at-home scheme claims that you can make lots of money with little effort and no experience.
• You have to pay money upfront in order to be considered for the job or receive more information.
• The exact same tweet touting the program is posted by many different Twitterers. The links in such tweets could lead you to scam sites or install malware onto your computer.

Along with the BBB and the US World and News Report, we here at Five Point Capital encourage you to follow these guidelines in order to stay safe as well. If you have doubts about a website or money-making plan, consult the BBB right away. Economic times are tough, so don’t let anyone scam you out of your hard-earned money!

Fireworks Safety

Thursday, July 2nd, 2009

Happy Fourth of July from your friends at Five Point Capital! We hope that your holiday weekend is spent with family and friends, hot dogs or clam bakes (depending on your location), and lots of ice cream. Also, we know that a major part of everyone’s Independence Day celebrations is viewing fireworks. Fireworks are timeless, fun, and extremely festive, especially for July 4th and summertime.

However, our 5 Point Capital staff members would like to take this opportunity to remind you fireworks can be dangerous and are meant to be lit by professionals and professionals only. This particular Fourth of July has left local fire departments and police stations concerned for two reasons. First, with the economy in its current state, many Americans are opting to stay home this holiday season instead of heading out for an Independence Day vacation. With a make-your-own-fun holiday comes a lot of do-it-yourself fireworks amateurs, trying to entertain their families. This means more people who are not trained to shoot fireworks will be lighting them, and that the fireworks may be lit in places that are not suitable for a fireworks displays, such as in backyards near trees, phone lines, or roads. Second, this Independence Day happens to fall on a Saturday, which firework sales companies claim causes a 50 percent increase in firework sales as compared to those for a weekday holiday.

These two factors mean a potential increase in the already staggering numbers of fires, injuries, and deaths that result from typical Fourth of July fireworks. The Seattle Intelligencer recently reported that last year’s July 4th celebrations resulted in 518 Washington state fires, and the Boston Globe reported National Fire Protection Association statistics which claim that close to 10,000 people each year visit the emergency room due to July 4th fireworks-related injuries. Newsweek is even claiming that sparklers caused up to eleven percent of 2008’s firework injuries.

If you want fireworks on the Fourth of July, your first option should be to check your local newspaper for professional fireworks that might be lit in your area. Lots of big cities, as well as smaller towns, set off town celebrations for Independence Day. If there is nothing in your area, or you are determined to set some fireworks off yourself, first check your state and local laws to make sure it’s legal! If your state does not allow fireworks (Massachusetts, for one, does not allow any non-authorized personnel to bring fireworks over state lines), forget it—you will have to search out the nearest city with a fireworks celebration, or resort to watching the blasts on TV. If your state does allow fireworks, call your local fire station and ask for their fire safety tips. Make sure you follow all guidelines for use and for finding a place to set them off. If at all possible, find an experienced professional to assist you with set-up and the lighting.

We here at Five Point Capital wish you all a happy holiday. Stay safe and have fun!

Stay-Cation

Wednesday, July 1st, 2009

With the economy at a standstill at best, many of us here at Five Point Capital have been hearing the term “stay-cation” floating around. A stay-cation is a vacation at home, and we think it’s a great idea. You can save money, sleep in your own bed, and still have a great time if you follow a few simple ideas.

First, take some time off of work just as you would with a vacation. If you’re going to pamper yourself, do it right! Then spend a day cleaning the house, making sure you have clean laundry, towels, and sheets, and stock up on your favorite foods.

Then, begin your vacation! Fill your home with relaxing scents such as lavender, vanilla, eucalyptus, and cucumber. Oils are a great way to fill a room with a light scent. Read a book in bed or have a glass of wine out on the porch. Don’t worry about doing dishes or making the bed, just let yourself relax.

Spend the days trying out new places. Go out for coffee at a new place each morning until you find a new favorite. Have lunch with old friends to catch up. Explore the tourist attractions of your hometown or nearby towns that you may have never taken advantage of before. Essentially, spend a week in your town as if you’ve never been there before. Try new places, meet new people, and take advantage of everything your town has to offer. Bring a camera and keep a journal in order to keep track of what you do and make some great memories.

Another great way to enjoy a stay-cation is to spend time with an older relative or friend. You may even volunteer at an old-age home! Ask your grandma about her old favorite recipes. Have your grandpa tell you about what your hometown was like when he was kid. Ask your elderly aunt to see pictures from her wedding. Not only will you make his or her day, but you will have a great time learning about a different time and place.

If you can’t afford a luxury vacation, hotel, flight, or cruise, don’t fret. A great, relaxing, fun vacation is right around the corner. You may even be surprised with how much there is to do in your very own town!